If you want to compare that to an Impossible Foods Burger… Per 1 patty (4 oz, 113 grams): 230 calories, 20g protein, 7g carbs (2g fiber), 14g fat (5g saturated fat) The nutrition for the new Beyond Burger is as follows. (That last part seems especially important to Beyond Meat, but more on that later.) What Is the Nutrition of the New Beyond Meat Beyond Burger? So you have a peas and rice providing the protein, coconut oil and cocoa butter lending the fat, and then a bunch of other stuff to make a Beyond Burger look and taste more like real beef, while also keeping the total fat and saturated fat lower. So how does this new 'plant-based beef platform' deliver on nutrition and a 'satisfying sensory experience?' 'The new Beyond Burger’s rich flavor profile resembles that of ground beef, and extensive testing with our consumers validated this new flavor direction with likeability scoring on-par with 80/20 ground beef burgers.' They’ve dropped mung bean protein from the ingredients list, added some B vitamins, nudged the calories-per-burger down from 270 to 230, and reduced the total fat content from 20 grams to 14 grams.Īllow Dariush Ajami, Beyond Meat’s Chief Innovation Officer to get you all jazzed up: 'We are continuously working on understanding beef flavor at a deeper level to ensure our plant-based beef platform delivers a delicious and satisfying sensory experience,' he says in a company press release.

The answer, at least for BM (did they ever consider their company abbreviation?), seems to be … not much?

Men's HealthĪnd I was curious, as the newness of so-called ' plant-based' meat-like products fades, what will big brands like Beyond Meat do to lure in new customers and re-engage old ones?

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Beyond ground beef